Friday, 18 October 2013

Research into chosen artist

Our chosen music artist is Klangkarussell consisting of two members Tobias Rieser and Adrian Held. They are danceelectronic producers from Austria who were formed in 2011. The reason that we chose to create a music video for their song Sonnentanz is that it is their biggest hit has been which has reached the Top 10 in 6 countries: AustriaBelgiumGermanyNetherlands, United Kingdom and Switzerland. It is therefore a well known song and is enjoyed by a large audience and therefore will make to video more enjoyable as a large amount of people like and listen to the song. Klangkarussell is a fairly new artist and have already become largely well known within the dance/house genre and therefore attracted us to choose their music. It is also a genre that we all choose to listen to and will therefore lead us to understand and incorporate the conventions of the genre when creating our music video. 

Tobias Rieser began as solo artist under the name 'Klangkarussell' and Adrian Held produced electronic music under the artist name of 'i herald'. The pair joined together in 2011 under the name of 'heroes sound' and produced their first songs together. However, to avoid confusion they changed the name to Klangkarussell and now produce their music under this artist name. In June 2013 the duo released their debut single "Sonnentanz" which peaked to number 3 in Austria, number 3 in Belgium, number 170 in France, number 4 in Germany, number 1 in the Netherlands and number 3 in Switzerland. The song was released in the United Kingdom on August 18, 2013 and features vocals from Will Heard. To date is has accumulated 22 million views and over 10,000 comments. 


YearTitlePeak chart positionsAlbum
AUT
[1]
BEL (Vl)
[2]
BEL (Wa)
[3]
FRA
[4]
GER
[5]
IRE
[6]
NL
[7]
SWI
[8]
UK
[9]
2013"Sonnentanz"337103413Non-album singles
"Sonnentanz (Sun Don't Shine)"
(featuring Will Heard)
183
"—" denotes single that did not chart or was not released.

The pair are signed to Vertigo RecordsCapitol RecordsUniversal Music and and after wowing the major label with a private gig, they were signed up to create their debut album, due early next year. It is said that is will reveal the depth of the pair's influences, indirect as they are: the carefully constructed beats that hark back to Adrian's drum'n'bass background in their flawless execution (though not their tempo); the anthemic qualities of the Kalkbrenners (and even Austrian pop icon Falco), and the restless innovation of dance music's lateral thinkers like Jamie xx and Flying Lotus.


Artist music video analysis
1) Analyse 2 music videos
2) Explain how Dyer’s star theory is used
3) How is Goodwin’s theory used?
4) How is the artist represented?
5) Who is the target audience?
6) What is the style of the music video?
7) How is mise-en-scene used?
8) What common camera shots do the music videos use?

Summary
Explain how your research on your chosen music artist will assist you with planning your own music video 

1 comment:

  1. You have included the background information into this post, but you also need to analyse two music videos, to extend your understanding further.

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